2011 brought us a lot of new stuff, the reality is that if you work in this industry, then every year we are bombarded by thousands of new products to tempt us to purchase.
So the question is, what one thing significantly improved my workflow or the quality of my work?
We have a lot of contenders, Pro Tools 10 arrived, as did a host of new interfaces, plug-ins, outboard and hardware synths and drum machines. Of course we can also add to this instruments and microphones.
So I have to ask myself, what one thing has made the most difference to me? You may be surprised to know, it’s also one of the least expensive things in my studio, but now it’s the one thing I reach for all the time and I wouldn’t be without. My product of 2011 is the M-Audio Keystation Mini 32.
Well done Avid, sometimes it’s the things you least expect that make the biggest difference.
Now tell us what your product of 2011 is…